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Showing posts from November, 2017

Kenya 🇰🇪 Teachers Are The Most Well Paid In East Africa

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ANALYSIS By Dorris Otieno Kenyan teachers are not only the best paid in East Africa, but also earn almost 12 times more than the country's average pay, a comparative study by Nation Newsplex and the Institute of Economic Affairs reveals. Even as teachers go on strike for the 12th time since their first industrial action in 1962, the analysis, which compares teachers' salaries in Kenya with those of their peers in select African countries , also finds that the lowest-paid teacher in Kenya earns more than the highest-paid teacher in Uganda. Uganda and South Africa were chosen as countries against which to compare wages of teachers because they have the most up-to-date data against which the comparison could be made. While Tanzania was not included in the comparison because only average pay for the year 2011 was available, even its figures indicated that Kenyan teachers earn more than their Tanzanian counterparts. The highest paid Kenyan teacher earns almost 12 times more than the...

How to Do Social Media Marketing Using Pinterest

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Set Up Setting up an account on Pinterest is simple. As always, use your dedicated email. Once you are signed up, connect your Facebook and Google accounts. You’ll be able to login in using any of three methods, and can share with your networks easily every time you use Pinterest: You will then have to select at least 5 topics. The topics you select on this page will dictate the content you see in your feed later. Pinterest will begin building your profile based on your selected interests. The next step is for the Pinterest Browser Button. You can skip this step if you're not interested in it but visit this page to help you decide. You're now ready to create your first board and start pinning! Boards and Pins   Once your account is set up, you can start adding boards and pins. Boards are like categories, and pins are the images.         You can create boards,...

Is there a need for Social Media Managers? Understanding Social Media Clients

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In order to land clients who need a social media manager, you have to know what they want, what they need, and what they fear. If you can recognize what they think they want, understand what they really need, and are prepared to deal with their questions and fears, half of your job is done already!   Clients want everything to be simple. Most business owners don’t have the time or the knowledge to deal with online marketing – they just know everyone is telling them they have to “do social media” to be successful, and what they want is to not have to deal with it.   Clients need an online connection. Ignoring social media doesn’t mean it ceases to exist, or doesn’t affect them. They need a social media game plan, and they need a social media manager who can help them create an online presence and maintain it so they don’t have to deal with it.   Clients fear what they don’t understand. They worry about going online because they heard a horror stor...

Why Facebook Should Be Your #1 Choice Social Media Marketing Platform

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Facebook is a social networking site that had its beginnings as a sort of online college yearbook created by Harvard students. It has since expanded to be one of the most popular social sites on the web, allowing both personal profiles and business pages to post information, images, videos, polls and more. When a user “Likes” a Facebook profile or Page, they can view all of their posts by that account on a “Timeline”. Businesses need a Facebook Page in order to remain competitive. A Facebook Page is one of the easiest ways to start gaining brand recognition online, and can be used for advertising, promotional offers and giveaways as well as providing a place to interact with customers, clients or patients by sharing information, providing advice and answering questions or concerns. Facebook is the behemoth of the social media world, surpassing 2 billion Active account users in May, 2017 of which 62% use it on a daily basis. Facebook is one of the fastest w...

Why Businesses Don’t Do Their Own Social Media Marketing?

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For a successful social media marketing campaign , businesses need to have a presence on multiple social media platforms such as Facebook, Twitter, YouTube, Instagram, LinkedIn and Pinterest. Many business owners have no idea how to use these platforms effectively for brand promotion and reputation management , and cannot devote the time to managing and monitoring multiple social accounts . The answer for them is to devote a portion of their budget to social media marketing , and start looking for someone to do this job for them.  This is where social media managers come in. Having someone trustworthy and knowledgeable to take the entire job of social media networking off their hands is precisely what most business owners are looking for. Recent surveys show that an ever increasing number of businesses plan to spend more money on social media marketing in the immediate future.  Despite the need for social media management , most small to mid-range s...

Economic Investment Incentives Available in Tanzania

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Economic Investment Incentives Available in Tanzania With an investment climate supported by a sound regulatory framework, improved infrastructure, high-quality telecommunications, and a reasonably professional workforce, the Tanzania’s economy is dynamic and offers substantial tax and other incentives that are designed to encourage investment projects. INVESTMENT TAX INCENTIVES Tanzania recognizes the importance of investment in stimulating economic growth and development in the country and creating a potential for sustainable future revenue generations. A number of tax incentives are granted to both local and foreign investors in a variety of sectors in order to encourage investment. An Investment policy was put in place in 1990 when the Government enacted the National Investment Promotion and Protection Act (NIPPA 1990, which granted tax incentives to investors in the form of tax holidays for a specific period Of time. The NIPPA 1990 was ...